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  • The nature of front-line se... The nature of front-line service work: distinctive features and continuity in the employment relationship
    Bélanger, Jacques; Edwards, Paul Work, employment and society, 06/2013, Letnik: 27, Številka: 3
    Journal Article
    Recenzirano
    Odprti dostop

    Empirical studies increasingly reflect the importance of service work in the economy. This article analyses the implications of this evolution for theories of work and employment. It critically ...
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492.
  • A Marketing Perspective on ... A Marketing Perspective on Mergers and Acquisitions: How Marketing Integration Affects Postmerger Performance
    Homburg, Christian; Bucerius, Matthias Journal of marketing, 01/2005, Letnik: 69, Številka: 1
    Journal Article
    Recenzirano
    Odprti dostop

    Previous research on mergers and acquisitions (M&A) has neglected marketing issues by and large. In this article, the authors examine the effects of postmerger integration in marketing (extent and ...
Celotno besedilo
493.
  • Cost Structure, Customer Pr... Cost Structure, Customer Profitability, and Retention Implications of Self-Service Distribution Channels: Evidence from Customer Behavior in an Online Banking Channel
    Campbell, Dennis; Frei, Frances Management science, 01/2010, Letnik: 56, Številka: 1
    Journal Article
    Recenzirano

    This paper uses the context of online banking to investigate the consequences of using self-service distribution channels to alter customer interactions with the firm. Using a sample of retail ...
Celotno besedilo
494.
  • Satisfaction (Mis)pricing R... Satisfaction (Mis)pricing Revisited: Real? Really Big?
    Bharadwaj, Sundar G.; Mitra, Debanjan Journal of marketing, 09/2016, Letnik: 80, Številka: 5
    Journal Article
    Recenzirano

    The question of whether customer satisfaction is mispriced by the stock market has been debated over the past decade, yet it remains unintegrated with the broader asset pricing literature. The ...
Celotno besedilo
495.
  • Modernization of the Format... Modernization of the Format of Ukraine’s Trade Integration With the EU in the Conditions of Implementation of the DCFTA
    Yatsenko, Olha; Reznikova, Nataliia; Karasova, Nataliia ... Problemy Zarządzania, 01/2020, Letnik: 18, Številka: 4 (90)
    Journal Article
    Recenzirano
    Odprti dostop

    Purpose: The purpose is to define the efficiency and priorities of modernization of Ukraine's trade integration with the EU countries in the implementation of DCFTA and to attempt to assess the ...
Celotno besedilo
496.
  • Exploring retailer marketin... Exploring retailer marketing strategies for value added bean products in Kenya
    Nakazi, Florence; Babirye, Immaculate; Birachi, Eliud ... The international food and agribusiness management review, 07/2018, Letnik: 22, Številka: 5
    Journal Article
    Recenzirano
    Odprti dostop

    Unlike many other Sub-Saharan African countries, for many years Kenya had comparative advantages in the manufacturing of processed bean products. However, for new competitors intending to join the ...
Celotno besedilo
497.
  • The Features of the Combina... The Features of the Combination of Social and Economic Characteristics in a Modern Approach to Management of Sports
    Labudin, Alexander; Shamchalov, Amir Administrative consulting, 04/2018 7
    Journal Article
    Recenzirano
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    The second part of the article considers the main approaches and functions that characterize a modern sports management in Russia. To do this, we analyze areas of responsibility (area of expertise) ...
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498.
  • Critical analysis of market... Critical analysis of marketing in Croatian publishing
    Gašparić, Silvija; Petković, Gorana; Pasanec Preprotić, Suzana Acta graphica, 03/2018, Letnik: 28, Številka: 3
    Journal Article, Web Resource
    Recenzirano
    Odprti dostop

    Marketing is an inevitable part of today’s modern lifestyle. The role that marketing plays is so big that it has become the most important part of business. Due to crisis that is still affecting ...
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499.
  • Realizing Product-Market Ad... Realizing Product-Market Advantage in High-Technology International New Ventures: The Mediating Role of Ambidextrous Innovation
    Hughes, Mathew; Martin, Silvia L.; Morgan, Robert E. ... Journal of international marketing (East Lansing, Mich.), 01/2010, Letnik: 18, Številka: 4
    Journal Article
    Recenzirano

    This study examines the pivotal role of ambidextrous innovation in the strategy-performance thesis of the export ventures of high-technology international new venture (INV) firms. To date, the ...
Celotno besedilo
500.
  • Strategic Firm Commitments ... Strategic Firm Commitments and Rewards for Customer Relationship Management in Online Retailing
    Srinivasan, Raji; Moorman, Christine Journal of marketing, 10/2005, Letnik: 69, Številka: 4
    Journal Article
    Recenzirano
    Odprti dostop

    Academic studies offer a generally positive portrait of the effect of customer relationship management (CRM) on firm performance, but practitioners question its value. The authors argue that a firm's ...
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