The article is scientifically based on the development of the activities of JSC “Ohangarontsement”, a cement producer in Uzbekistan in the digital economy, based on the use of intelligent platforms. ...Ways to reduce the cost and increase the efficiency of products based on digital information and communication technology are presented.
The P2P online loan platform is an intermediary between the supply and demand parties of funds to reach the loan behavior. Through the review of the development process of the online loan platform, ...this paper analyzes the risks contained in it, and proposes some feasible solutions for discussion and research. Finally, it puts forward insights on the future development of online loan platforms.
The burgeoning digital-platforms literature across multiple business disciplines has primarily characterized the platform as a market or network. Although the organizing role of platform owners is ...well recognized, the literature lacks a coherent approach to understanding organizational governance in the platform context. Drawing on classic organizational governance theories, this paper views digital platforms as a distinct organizational form where the mechanisms of incentive and control routinely take center stage. We systematically review research on digital platforms, categorize specific governance mechanisms related to incentive and control, and map a multitude of idiosyncratic design features studied in prior research onto these mechanisms. We further develop an integrative framework to synthesize the review and to offer novel insights into the interrelations among three building blocks: value, governance, and design. Using this framework as a guide, we discuss specific directions for future research and offer a number of illustrative questions to help advance our knowledge about digital platforms’ governance mechanisms and design features.
The rise of omni‐channel retailing poses challenges for e‐marketplace platforms. To retain third‐party sellers in the face of competitive pressure from rivals, e‐marketplace platforms are compelled ...to provide support for online‐offline channel integration (OOCI). However, the provision of OOCI support can adversely affect an OOCI‐enabled platform's product sales growth by encouraging consumers to switch to brick‐and‐mortar stores operated by third‐party sellers. To ascertain how the OOCI‐enabled platform can outperform under such circumstances, we analyzed data on sales of 51,409 products on a dominant Chinese e‐marketplace platform as well as inter‐platform function usage difference across 209 third‐party sellers. Combining propensity score matching with hierarchical linear modeling, we discovered that informational OOCI (e.g., concurrent availability of a product on both online and offline channels) negatively influences the OOCI‐enabled platform's product sales growth, whereas the effect of physical OOCI (e.g., the option of store pickup for online purchases) is not significant. Additionally, we found that the three constituent sub‐dimensions of third‐party sellers' inter‐platform function usage difference (i.e., volume difference, category orientation specialization, and uniqueness) moderate the impact of OOCI on the OOCI‐enabled platform's product sales growth differently. Findings from this study thus yield actionable guidelines for e‐marketplace platforms pursuing omni‐channel retailing strategies.
Multihoming, the decision to design a complement to operate on multiple platforms, is becoming increasingly common in many platform markets. Perceived wisdom suggests that multihoming is beneficial ...for complement providers as they expand their market reach, but it reduces differentiation among competing platforms as the same complements become available on different platforms. We argue that complement providers face trade-offs when designing their products for multiple platform architectures—they must decide how far to specialize the complement to each platform’s technological specifications. Because of these trade-offs, multihoming complements can have different quality performance across platforms. In a study of the U.S. video game industry, we find that multihoming games have lower-quality performance on a technologically more complex console than on a less complex one. Also, games designed for and released on a focal platform have lower-quality performance on platforms they are subsequently multihomed to. However, games that are released on the complex platform with a delay suffer a smaller drop in quality on complex platforms. This has important implications for platform competition, and for managers considering expanding their reach through multihoming.
The online appendix is available at
https://doi.org/10.1287/isre.2018.0779
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Despite a growing consensus that 3D printing technology has emerged as a revolutionary driver of innovation in society and has grown exponentially as an innovation ecosystem, our understanding of how ...the 3D printing ecosystem emerged and has grown is still limited. Based on the case study and the grounded theory approach, we found that four relevant platforms—open-source hardware platforms, online service platforms, free and low-cost 3D design software platforms, and crowdsourcing platforms—nurtured the innovation ecosystem. We also found that complementary relationships among the four platforms accelerated the growth of the ecosystem from the perspective of an increase in the user base, 3D printer sales, 3D design contents, and the emergence of entrepreneurial firms that are developing the platforms. Consequently, we newly suggest “complementary multiplatforms,” a platform strategy that develops multiple platforms with complementary relationships for nurturing an innovation ecosystem. Our findings provide important theoretical grounds for the multiplatform strategy with complementary relationships aimed at facilitating the growth of an innovation ecosystem.
•We investigate the role of platforms in the growth of 3D printing innovation ecosystem.•We find complementarity among platforms in the ecosystem.•We newly introduce the concept of ‘complementary multiplatforms’.•The new concept extends our understanding of the innovation ecosystem.
Rapid digitalization of industries has led to the proliferation of complex industrial digital platforms; however, few industrial platform leaders have successfully established sustainable business ...models around their offerings. The need for a concrete definition of industrial digital platforms and their business models further complicates our understanding of the issue. In this prospecting review, we critically analyze the existing literature on industrial digital platforms to identify key research themes and research gaps and propose a future research agenda for the industrial digital platform literature from a business model perspective. Drawing on insights from research on industrial platforms, digitalization, digital servitization, and business-to-business (B2B) relationships, our analysis focuses on three key themes in defining the boundaries of industrial digital platforms and the crucial aspects of value creation, value delivery, and value capture on such platforms: (a) co-creative value creation, (b) digitally integrated value delivery, and (c) mutual value capture. The findings of this study and a future research agenda framework provide a roadmap for advancing the understanding of business models for industrial digital platforms. This research aims to contribute to the emerging field of industrial digital platforms and guide future research endeavors in this domain, unlocking the full potential of these platforms for businesses and industries.
•This work presents a systematic review of the literature on B2B digital platforms.•Descriptive analysis reveals the rising frequency of publications and key outlets.•Qualitative content analysis reveals four key themes of extant literature.•Research gaps and potential research questions on each of the themes are advanced.•Findings are summarized in an easy-to-understand framework.
PurposeThis article is based on a systematic and comprehensive review of the literature on two-sided platforms, the business structure based on the concept of matchmaking groups of customers (e.g. ...Uber or Airbnb). The research aims to identify gaps in the existing literature while providing a structured summary of the existing knowledge in the field. Finally, we propose a conceptual framework enabling platform thinking, the ability to see hybrid multi-sided platforms as a useful resource-orchestration structure to unveil innovation opportunities.Design/methodology/approachThis study adopts a bibliometric approach, combing co-citation and text mining analyses of 196 papers, also implementing a longitudinal analysis that highlights the evolution of the field since its inception till today.FindingsThe novel aspect of the paper consists in taking a purely managerial stance of a very peculiar kind of platform, merging existing knowledge in comprehensive frameworks while providing potential avenues for research.Research limitations/implicationsFrom an academic perspective, this research highlights the double nature of two-sided platforms: as an operational choice or as a way to exploit (digital) assets and reach the economic sustainability. A research agenda is proposed, based on three pillars: a side-based standpoint, a business model perspective and an evolutionary stance to see how these businesses may evolve.Practical implicationsThe research identifies different literature streams that may help practitioners in identifying how two-sided platforms may help them in fostering innovation.Originality/valueThe identification of two-sided platforms as a different way to create value (transaction platforms) or to capture value (non-transaction platform), enhancing the debate on this innovative business model. A research agenda to bring the field forward is proposed.
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