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  • Potential for development of wellness tourism in Rusanda [Elektronski vir]
    Mijatov, Maja ; Pavić, Lazar ; Rančić Demir, Milica, turizem
    Village Melenci is located near Zrenjanin in the region of Banat and in that village there is a spa called Rusanda, which mineral mud fell into one of the most healing mud in Serbia. The subject of ... this paper is spa Rusanda and the task is to determine its potential for development of wellness tourism, with the aim of improving the position of Rusanda in market of health and wellness tourism. The paper will use qualitative data analysis to identify the potential for tourism development. Results of survey research, which is conducted for the purposes of this paper, could be used for minimization or elimination of limiting factors for development. Nowadays, the spa is not only visited by people who come for treatment, to cure or improve the situation of their health, but also the people who come to spa because of preventive reasons, to rest and improve their health. Individuals concerned about their health, influenced the creation of a market that achieves high earnings. This is why the development of Rusanda should be seen outside the purely medical tourism and its development should be directed toward wellness, as appropriate addition to medical effect.
    Vrsta gradiva - e-članek
    Leto - 2014
    Jezik - angleški
    COBISS.SI-ID - 82091265