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Univerza na Primorskem Univerzitetna knjižnica - vsi oddelki (UPUK)
  • Design driven innovation [Elektronski vir] : an integrative conceptual model
    Nagy, Tine ; Ruzzier, Mitja
    Design driven innovation (also Human centered design) is a new developing research area within entrepreneurship. Innovation and innovating through design can be the source of long term competitive ... advantages and growth. Design thinking is a new approach to innovate, where human-centered, creative, iterative and practical procedure is user-driven rather than customer-based. This study first, presents a domain and evolution of the design driven innovation concept and second, attempts to integrate the most important elements identified in partial, case study research into a new, integrative conceptual model that connects the crucial dimensions of organizations within the enterprise (human values, technology and business model), with design driven innovation, growth and competitiveness. A set of propositions about relationships in the conceptual model is developed and implications are proposed.
    Vir: Managing sustainability? [Elektronski vir] : proceedings of the 12th international conference (Str. 643-657)
    Vrsta gradiva - prispevek na konferenci
    Leto - 2011
    Jezik - angleški
    COBISS.SI-ID - 4161751

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