Gatekeeping appears central to creative industries. To better understand gatekeeping, this article introduces a distinction between discovering and justifying the selection of cultural goods. Most research deals with legitimation and justifications for selecting cultural goods. This article draws on American pragmatism to elucidate gatekeepers’ discovery of cultural goods under conditions of uncertainty and abundance. The article focuses on the discovery of publishable unsolicited manuscripts. Publishers learn to act upon particular kinds of experiences associated with publishable manuscripts. Gatekeepers learn to abandon preformed ideas of what to look for and instead use either an aesthetic or an efferent reading strategy. In aesthetic reading, a reading flow experience becomes the means to discover manuscripts. Through efferent reading, gatekeepers identify manuscripts as participating in a literary convention and view them either as exceptional within that convention or as adding something to the convention. The qualities of these experiences create the realization of a publishable manuscript; acting on this realization moves the process to the next phase, in which gatekeepers make justifications for selecting or rejecting the manuscript. Gatekeepers discover cultural goods when they have been professionalized and sensitized to produce the “right” type of experiences and creatively act on the qualities of these experiences.