Slogans in education are designed to promote educational goals. One of the finest remarkable examples in Slovenian history demonstrates that political slogans can sometimes cover a whole range of social areas and operate as a central ideologeme, through which a very specific political and educational ambition was promoted in an otherwise inarticulate way. The concept of relaxedness (in Slovenian sproščenost), taken from the philosophy of Martin Heidegger and his notion of Die Gelassenheit (releasement), after the victory of the right-wing SDS (Slovenian Democratic Party) party in 2004 is perhaps one of the best illustrations in Slovenian politics of how an ideology, in this case a philosophically inspired one, operated already through the slogan and, above all, through its semantically ambiguous and undefined content. The sproščenost of the Slovenian school, as it was named, became a motto for political change within the educational system as well, where the very essence of it manifested through complete vagueness or, in other words, openness to meaning. In line with the uncommon slogan ‘Za sproščeno Slovenijo’ (‘For a relaxed Slovenia’) the SDS, as the leading opposition party in Slovenian history, not only won the elections for the first time, but also tried to completely transform the social and political space in the country. The Slovenian example shows how a unique political slogan can occupy the whole social field, including education, with its effects, thus creating a specific political and at the same time educational moment in its social action.