Neodrživost i nesrazmjer između dostupnosti resursa i tržišne ekonomije, te ustrajna degradacija okoliša, rezultat su pojave politički podržanog globalnog koncepata održivi razvoj. U poslovnom svijetu široko prihvaćenih oblika ponašanja koje su poslovne organizacije prihvatile i primjenjuju kao odgovor na zahtjev za održivim razvojem je »društveno odgovorno poslovanje«. Poduzeća u sektoru šumarstva okolišni aspekt društveno odgovornog poslovanja provode u praksi kroz (a) certifikaciju šuma kao mehanizam unapređenja upravljanja i gospodarenja šumama te (b) kroz certifikaciju ekoloških proizvoda. Shodno navedenom, u uvodu rada daje se prikaz krovnih organizacija i nacionalnih modela certifikacije poljoprivrednih i šumarskih proizvoda. Središnji dio rada prikazuje zakonodavni okvir i postupak stručne kontrole u ekološkoj proizvodnji. Dodatno, u središnjem dijelu rada ističu se primjeri dobre prakse certifikacije nedrvnih šumskih proizvoda kroz FSC standarde i ekološku certifikaciju proizvoda. U sklopu diskusije i zaključaka navode se ključni razlozi za slabu zainteresiranost ekološke certifikacije, ali i sakupljanja i prerade, nedrvnih šumskih proizvoda u Republici Hrvatskoj. Zaključno se navodi potreba pronalaženja idejnog rješenja tranzicije sa prema trupcu orijentiranog tradicionalnog gospodarenja, na multifunkcionalno održivo gospodarenje pod motom »od trupca ka bobici«. The unsustainability and disproportion between available resources and demands of market economy, as well as the persistent degradation of the environment, resulted in the emergence of a politically supported global concept of »sustainable« development. In the business world widely accepted form of behaviour which business organizations have accepted and implemented in response to the need for sustainable development is »corporate social responsibility«. Definition of corporate social responsibility and its connection, through the social and environmental aspect, with the most important management standards such as SA8000, ISO 14000, FSC, eco-labels, etc. is shown in the introduction part of this paper. In addition, the introduction provides a brief overview and the role of the two umbrella organizations, the International Social and Environmental Accreditation Alliance (ISEAL) and the Global Ecologging Network (GEN). Key information about ecological certification of products and ten national eco-labels from Europe and the World are also shown. Companies in the forestry sector implement the environmental aspect of corporate social responsibility in practice through (a) forest certification as a mechanism for improving forest management and (b) through the certification of ecological products. Accordingly, the legislative framework and the system of ecological certification and control within the European Union with the case study of the Republic of Croatia are presented in the central part of the paper. The process of environmental certification of products by the control body is presented and explained through five key steps: (a) introductory interview with the entity, (b) tour of the production unit, (c) control of documentation, (d) report writing and (e) final comment of the expert control. The certification of non-wood forest products as a neglected niche of the forestry sector of the Republic of Croatia is additionally emphasized, where special accent is placed on the need for transition from log-oriented traditional management to multifunctional sustainable management under the motto »from log to berry«. In addition, the paper presents examples of good practice in the management and certification of non-wood forest products through FSC standards and environmental certification of products. An overview of certification models of non-wood forest products by scope is also shown in the paper. As part of the discussion and conclusions, the key reasons / limitations for the low interest in ecological certification, but also in the collection and processing, of non-wood forest products in the Republic of Croatia are stated. In conclusion, the paper states the need for (a) development of methodology and tools for production possibilities quantification of non-wood forest products, (b) formation of non-wood forest products database, (c) development of national ordinances that will regulate and control the collection and processing of non-wood forest products, and (d) encouragement of non-wood forest products certification process (through the FSC model, environmental certification, etc.) with the aim of achieving added value in the promotion and sale of products in the domestic and foreign markets.